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Industry Awards

Emerging ICT Company of the Year 2003 - Finalist
Ericsson Kacip @ Cut Edge Award 2003 - Winner
 

Internet Application of the Year Award 2002 - Finalist

Ericsson Mobile App. Award 2002 - Top 7 Corporate Solution

 

Our Mobile Marketing Solution provides brands the ability to extend their marketing messages into the mobile space and place their brands in the pockets of consumers by using the capability of mobile technology.

Today, mobile phones are seen more as personal effects and a "fashion" purchase, rather than just a technology purchase. The unique thing about mobile phones is that it is always on the move with the consumer. This fact presents a unique opportunity for brands to reach out and interact with these individuals based on their personal needs and desires.

In Malaysia, there are more than 9 million mobile phone users, which is well above the 35% mobile penetration rate (vs. total population) therefore an ideal environment for mobile marketing. And the ways of reaching out to these consumers are endless. mE Mobile Marketing services makes this possible by providing creative and technical expertise to brands based on customized mobile campaigns, content and other value added community services. These campaigns can be delivered via various mobile technology channels - SMS, EMS, MMS or WAP/GPRS.

Here are some of the key reasons to go for mobile marketing :

SMS / MMS is a personal and direct medium. Marketing activity on this platform profits from the unique relationship between an individual and their phone
The marketer's message can be tightly targeted by time of day/week, location and demographic to optimize relevance.
Messages are viewed on their own in an uncluttered environment, and not in conflict with competing messages that reduce effectiveness.
It's fast compare to other mediums such as print, an SMS campaign can be running in less than 24 hours.
All of the above factors combine with the very uniqueness of this medium to achieve high levels of recognition. A relevant and personal SMS campaign is very memorable therefore ideal for brand building

With our unified short code system and mobile marketing engine that works across all of the Malaysian mobile operators, we offer simplicity to consumers not just for communication as well as encouraging participation and interaction with brands.

Our Mobile Marketing services include :

 Project Planning and Management Services
 Campaign / Creative Design and Roll out
 Mobile Application Services
 Post Implementation Review
 Unified SMS Gateway with connection to Maxis, Celcom, DiGi, TMTOUCH for
 Bulk & Premium Billing

Our mobile marketing applications solutions areas include (but not limited to) :

 SMS Contests, Games e.g. RapidFire©
 SMS Interactive TV & Radio - we're the FIRST to roll out SMS-TV in Malaysia!
 SMS Quiz, Surveys, Vote & Polls
 SMS Ticketing / Coupons
 SMS Alerts
 SMS Information on Demand (IoD)
 SMS / Mobile Chat
 Integrated SMS advertising
 SMS Viral Marketing
 Mobile Community Management & Hosting

Do check out our real life SMS marketing case studies that was done for our clients.

For more information on how to capitalize on this emerging trend, contact us and we will show you how !

 

Related information :

SMS marketing case studies
Why use mobileExec
Product comparison chart
Pricing & rates
Contact us now!

 

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